Showing posts with the label Soft Power

Where Do Major Countries Project Their Soft Power?

Today's up-and-coming soft power enthusiasts need no introduction. While doing some current research on soft power, broadly characterized as influencing others through persuasion rather than coer…

The Difficulty of Improving One's "Soft Power"

The notion of soft power, defined by Joseph Nye as the ability of a nation to get its way through attraction rather than coercion, is an archetypally wooly concept. How do you measure it? What sort o…
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